NİĞDE VOCATIONAL SCHOOL OF SOCIAL SCIENCES / BANKING AND INSURANCE / BAN2020 - CUSTOMER RELATED MANAGEMENT
 
Learning Outcomes Of the Course 
ÖÇ1Can define basic customer relationship concepts and processes.
ÖÇ2Can interpret case studies within the context of customer relationship management (CRM).
ÖÇ3Can explain the planning and implementation process of customer relationships.
ÖÇ4Can understand customer retention and lost customer recovery programs.
ÖÇ5Can understand the impact of sustainability on CRM processes.