| 1 | Hutt, Michael D. Ve Speh Thomas W., 2004, Business Marketing Management: A Strategic View of Industrial and Organizational Markets , Thomson/ South-Western. |
| 2 | Ford, D.,2002, The Business Marketing Course Managing Course: Managing in Complex Networks, John Wiley& Sons, LTD. |
| 3 | Dwyer, F.Robert and Tanner John. F.,2002, Business Marketing: Connecting Strategy, Relationships, and Learning, McGraw-Hill. |