ANC3047 / ECONOMY IN SPORTS

GENERAL INFORMATION ABOUT THE COURSE

  
Course Code Semester   Course Type   Course Level   Course Language
     
  
Course Title Theoretical Practical ECTS
Turkish Name of the Course
Course Coordinator E Mail
Assistant Staff of the Course E Mail
Course Objective
Brief Content of the Course
Prerequisites

Course Objectives
 
Course Objectives 
1Being able to interpret sports as an industry
2To be able to discuss consumption and fan behavior in the sports industry
3Understanding the segmentation of the sports market
4Understanding the marketing mix tools and strategic marketing process in sports marketing
 
Course Category
Course Category Percentage
Mathematics and Basic Sciences
Basic Vocational Courses
Transferable Skills Courses