FACULTY OF ECONOMICS AND ADMINISTRATIVE SCIENCES / BUSINESS ADMINISTRATION / ISL3006 - LEGAL REGULATION IN MARKETING

GENERAL INFORMATION ABOUT THE COURSE

           
Course Code Semester   Course Type   Course Level   Course Language
     
  
Course Title Theoretical Practical ECTS
Turkish Name of the Course
Course Coordinator E Mail
Assistant Staff of the Course E Mail
Course Objective
Brief Content of the Course
Prerequisites

Course Objectives
 
Course Objectives 
1Being aware of consumer rights, consumer protection and sustainability as a marketing practitioner.
2To be aware of the legislation that will affect gaining image and trust with marketing practices businesses.
3To be aware of the importance of implementing legislation in building trust in marketing.
4To be aware of the importance of ethical and social values in building trust in marketing.
 
Course Category
Course Category Percentage
Basic Vocational Courses
Expertise /Field Courses
Communication and Management Skills Courses