| ÖÇ1 | Explains the importance of staff management, choice, training, success evaluation and wage management. |
| ÖÇ2 | Explains marketing management functions and marketing research. |
| ÖÇ3 | Learns the basic concepts of business, explains the objectives of the enterprises and their relations with the environment. |
| ÖÇ4 | Explains in what phase the operator has gone through its establishment. |
| ÖÇ5 | Definition of relations with the public, effective communication with the public and target audience |
| ÖÇ6 | Explains the development of management characteristics and management theories. |
| ÖÇ7 | Explains decision making in business management. |
| ÖÇ8 | Explains the factors that play a role in the selection of the place of business. |
| ÖÇ9 | Defines the concepts of information and knowledge management. |