| 1 | Teach the necessary steps in being brand. |
| 2 | Teach the criteria and conditions for being a brand. |
| 3 | Teach the positive impact of the performance indicators being brand |
| 4 | Teach the necessity of using an element of art in creating brand |
| 5 | Teach how to make use science to creating a brand. |
| 6 | Teach the theory and practices of industrial markets be able to be brand. |
| 7 | Teach the theory and practices of consumer markets be able to be brand. |
| 8 | Teach the theory of creating brand equity. |